In the past few lessons, we’ve gone through the process of selecting a niche market, and defining the topic of your information product. Now we need to talk about your branding strategy and come up with a title for your product… (Watch this video…) Main points: You can come up with your product name AFTER… Read More »
In the previous two lessons we talked about how to select a niche market, and how to determine whether there’s money to be made in it. Today we’re going to refine your topic to make sure you’re zooming in on the desires of your niche audience. If you fail to do this, your product runs… Read More »
In case anyone was wondering why I haven’t posted any lessons in the past few days… We’ve been doing some redecorating on the main level of our home, and I decided to create some new paintings for the walls. Here’s what I did… We’re going for more of a modern look in the living room,… Read More »
In the previous lesson, I talked about some important things to keep in mind as you choose a niche market. I ended the lesson by asking you to brainstorm some possible topics for your information product. Today we’re going to do some research to help you determine whether your topic has good potential for success…… Read More »
Back in lesson 7, we established that the type of online business model I’m going to be teaching is primarily an information publishing business. In other words, you’re going to sell your own information product (also known as an infoproduct). But before we can create an infoproduct, we need to choose a topic for it.… Read More »
Up until this point, I’ve been covering many of the fundamentals and principles of success that will help you create a solid foundation for your business. In the next lesson, we’ll move out of this phase, and begin to put together the pieces of a new business, but first I need to answer an important… Read More »
In the previous lesson, we talked about motivation. More specifically, we talked about the need for long term, intrinsic motivation, and about how it should correlate with your overall vision. I talked about how you need to be inspired and excited about your vision, and about how you can draw motivation from your vision. But… Read More »