Category Archives: Marketing Tips

The Secret Classroom

Edition #143 – 12/05/2007 Sometimes you hear marketers say “this product has been years in the making”… Typically what that means is that they thought of the idea a couple years ago, registered the domain, and then procrastinated for a couple years before actually doing anything. Today I’m introducing a product that has truly been… Read More »

Hype or No Hype?

Yesterday I sent out a newsletter announcing a bonus for purchasing a product through my affiliate link. Apparently my intentional use of hype offended some people. One guy said he quit my newsletter just because of it. Other people were turned off by it and decided not to participate in the bonus, even though they… Read More »